Branding / André Coruja

Social media content created to inform André Coruja's career on internet.

André Coruja is a brazilian folk singer and music composer, working on his first solo album. His first single is entitled "GOL", a poem written to all Brazilians fans of soccer, but also a metaphor which shows the dream of Brazilians workers to succed in life.
To report his music career and debut his first single on internet, we strategically launched his social media pages during the 2014 World Cup, a special time for soccer lovers. Reviewing his archives, we choose specific images to create a profile picture and cover image for the social media.
To launch his first single, different posts with green and yellow colors were designed to achieve Brazilian soccer fans.
You can follow André Coruja on: FacebookTwitterYou TubeSoundcloud
Photography: Lucia Circo and Melanie Höld
Design and art direction: Arthur Alexander

Get to know more projects by Daniel Alexander

Packaging & Branding / Amizade
Advertising & Print Ads / Honda Brazil
Advertising & Print Ads / Tramontina
Logo redesign / Amizade GSL
Logo / Uber Coaching
Album cover design - La Pupuña - All Right Penoso
Album cover art / André Coruja
Poster Design / St. Francis of Assisi
Art Direction / GADE Volunteers
Multimedia / The Global Switchboard
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